ABSTRACT
Exposure to right-wing media has been shown to be related to lower perceived threat from COVID-19, lower compliance with prophylactic measures against it, and higher incidence of infection and death. What features of right-wing media messages may account for these effects? In a preregistered cross-sectional study (N = 554), we tested a model that differentiates perceived consequences of two CDC (Centers for Disease Control and Prevention) recommendations - washing hands and staying home - for basic human values. People who consumed more right-wing media perceived these behaviors as less beneficial for their personal security, for the well-being of close ones, and the well-being of society at large. Perceived consequences of following the CDC recommendations mediated the relationship between media consumption and compliance with recommendations. Implications for public health messaging are discussed.